From 28 to 30 March 2019, Ideas Powered hosted the fourth edition of the IP Youth Workshop, and on this occasion, Zagreb played host for the first time. The project aims to bring intellectual property closer to younger generations since dedicated reports produced by EUIPO, such as the ‘2017 European Citizens and Intellectual Property: Perception, Awareness and Behaviour’ study and the ‘IP Youth scoreboard’ completed in 2016 highlighted the need to better inform digital natives about the importance of Intellectual Property Rights protection as well as raise awareness on the risks and damages of counterfeiting and piracy.

Ideas Powered Youth Workshop 2019

Following the last three events from 2016 to 2018, this year’s workshop brought together some 50 inspiring young European influencers and multipliers from all 28 EU Member States to discuss ways to generate interest and engagement among their peers on the relationship between creativity, innovation and entrepreneurship and intellectual property. Working together in participative and interactive sessions to enrich their IP knowledge, they reflected on concrete ways to mobilise their community both online and offline on the question of intellectual property and its relevance for their generation.

This edition was however different to previous formats as the workshop collaborated with the LEAP Summit, attended by 3,000 people, and panel discussions were held on the especially created Ideas Powered stage that discussed topics such as the relationship between IP and fashion, the creative arts, start-ups and protecting your ideas in the tech world.